Radio Insights

Radio Insights Report 1 - Summer Listening

Key findings:

  • Radio continues to be the most engaging medium with consumers during the summer months, with nearly 9 out of 10 listeners (86%) listening as much or more during summer
  • 28% of 10-24 year olds say they listen to more radio in summer compared to the rest of the year
  • 65% of 10-24 year olds engage with a radio stations social media page
  • 24% of radio audiences indicate they spend more time in summer listening to the radio in their car compared to the rest of the year

For more information, please contact Leo Hronsky at leo.hronsky@commercialradio.com.au or 02 9281 6577.

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